Stay AdvisoryBook a call Short-term rental business advisory
For owners, operators and property managers who know there are parts of the business that could be working better.
We look through the numbers, guest behaviour, listings and day-to-day operation to find the opportunities, recurring problems and useful questions that are easy to miss when you are busy running the business.
How Stay Advisory thinks
A listing problem might actually be pricing. A guest communication problem might be a process problem. Rising revenue might be hiding shrinking margins. The useful part is looking across the business and joining those dots.
That’s why Stay Advisory looks at the business as a whole, rather than one metric, platform or department in isolation.
Ways to work with Stay Advisory
Where is your business leaving opportunity on the table?
We look across revenue, guest value, listings, the guest journey, operations and technology, then show you where we would focus first.
Who is actually booking your properties, and what should that change?
We bring together guest and booking evidence for selected properties to understand who stays, what they value, where friction keeps appearing and what you should consider changing.
Who it’s for
Stay Advisory is most useful when there are real bookings, guests, systems and operating history to learn from. Whether you’re scaling a smaller portfolio or managing dozens of properties, we’ll look across the business to find where the opportunities are.
If you’re earlier in the journey, that’s okay too. If there’s something you’re trying to work out, get right from the beginning or avoid learning the hard way, it’s still worth a conversation.
How it works
Tell me about your business, what’s working, what isn’t, or anything you think could be better. I’ll bring a fresh pair of eyes and my experience working inside STR operations every day, and we’ll work out together where it makes sense to start.
No polished brief needed. Just tell me what’s going on.
We will explore the context and agree what questions are worth answering.
We review the agreed information, record what is missing and avoid filling gaps with guesses.
We sit down together to discuss the patterns, priorities and practical choices.
Experience from live STR portfolios
These examples from previous in-house STR work show the kinds of questions we have worked through and the systems we have built.
A £1-per-booking adjustment produced over £4,000 in additional annual revenue across an established STR portfolio.
A targeted approach was associated with over £19,000 in repeat and long-stay booking value over four months.
Conflicting reservations were restructured to secure a continuous 32-night occupancy period, including a 28-night direct extension.
A damage-protection programme reached approximately £1,000 per month in gross purchases during its first three months.
Historic credit was recovered and an ongoing monthly software charge was reduced.
A high-volume routine task became a repeatable, data-informed workflow built around the content strategy, reducing manual effort while keeping human judgement in the process.
Questions
The Opportunity Audit is useful when you want a view across the wider business. Guest Intelligence is useful when selected properties and the people booking them need a closer look. If you are unsure, book a call and tell me what is happening.
It depends on the question. Useful sources can include PMS reservation data, pricing and discount rules, fees, reviews, direct-booking records, software costs and guest communications. I only ask for information that can help answer the agreed questions.
Usually not. I prefer exports and time-limited, least-privilege access. Live system access is only requested when an export cannot answer an agreed question.
The target is under one week once prompt access to the complete agreed data pack is in place. Delayed, missing or materially inconsistent information may affect the date.
Implementation is agreed separately. You can act internally, work with existing suppliers or ask me to scope a focused implementation project.
No. It can examine revenue and pricing evidence, then connect that picture with listings, guest behaviour, operating systems, cost and the team’s capacity to implement change.
No. I show the evidence, assumptions, level of confidence and a sensible way to measure what happens next. Results still depend on your market, data, decisions and implementation.
Client information is used for the agreed work and handled through the agreed workspace and access controls. Retention, deletion and processor terms are set out in the engagement documents and privacy notice.
Yes. You do not need to prove that your business is a particular size or know which package you need. A first conversation is simply a useful place to begin.
Start with a conversation
If you are unsure which package fits, that is completely fine. We can work it out together.
Book a call